Music video by Sarkodie performing ‘Ur Waist’ ft. Flavour . Produced by Masterkraft. Video directed by Alexx A. (C) 2017. Sarkcess Music
When we talk about African rappers, we most times exclude the Francophone and Portuguese markets. Is there a way to correct this?
We need to just change how we think. Just cause you understand a person, that’s just a pass for the person to be number one and that’s not cool. Take Khuli Chana from SA, that’s one of my best MCs worldwide. I really don’t understand what he’s saying, it’s just that he’s so good. Your can’t fight that, you know that this guy’s good.
You use what i think of as ‘hearing aids’ in your bars in Twi that makes it easier for a non-speaker to quickly understand. How much of this is premeditated and how much is a natural approach to language?
My rap literally represents me and how I am. So even in Ghana, if I speak Twi you’ll still find a little bit of English in there. I might not even know how to pronounce certain words in Twi. We did English in school. It’s just that naturally, I’m not going to speak English 24/7. That’s not gonna happen. I’m a Ghanaian guy. I want to speak my Ghanaian language. I combine them when I’m talking, so it’s the same when it comes to rap. There’s no difference.
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